With the exception of Silicon Valley and its hordes of startups vying to be the next Google or Hewlett-Packard, few places are as closely associated with entrepreneurial capitalism as Austin. But the truth is that new businesses are set up everywhere–especially in tough times like these. Whether it’s by choice or by necessity, starting your first business has several things going for it: a way to create wealth and opportunity when both seem to be in short supply; a chance to be your own boss; and a chance to try something that could take you far beyond the bounds of cubicle culture. Read the full story.

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John Butler didn’t set out to break the color barrier at Louisiana State University. He just wanted to go to college.“I went to LSU to get a degree,” says Butler, professor of management at McCombs. “I didn’t go to change anybody. It was about going to school, not solving the racism problem of America.”

In 1965, Butler was part of the second class of black students to desegregate LSU, and he was the first black student to march in the LSU Tiger Band—historic steps that paved the way for future generations of African-Americans.

In February, LSU honored Butler as a “Tiger Torchbearer” for his contributions to desegregation at the university.

A fourth-generation college student, Butler grew up in Franklinton, La., in an upper-middle-class home. Roughly 60 percent of the students from his all-black high school went to college, and he spent a lot of time on the campus of his parents’ alma mater, Southern University, in nearby Baton Rouge, and Indiana University where his older brother was a student and member of the IU Marching 100 Band. In other words, Butler was no stranger to the world of higher education. Read the full story.

John Butler, academic director in the Energy Management and Innovation Center in the McCombs School of Business at the University of Texas at Austin, says: “To get a new course offered is very hard.” For that reason, the university offers practicums as a way to get around the formality of creating a new course. These project-based courses change topics from year to year and are a good way to get into alternatives.

In addition, the university uses alternative energy companies or issues as examples or case studies in a variety of classes. For example, students in the school’s marketing class will be focusing on companies marketing green products.

“It’s going to be hard to talk about running a business without talking about energy in general and sustainability specifically,’’ Prof Butler adds.

The school offers its MBA students electives in Clean Technology and Energy Finance that incorporate renewables. He expects that at some point, the school will offer a class focused entirely on alternatives. Read the full story.

That’s where IC² — a research unit at The University of Texas at Austin — comes in. TechBA chose to work with IC² because of its 30-year track record of job acceleration and wealth creation.

“The question became, how can you enhance the education efforts in Mexico for wealth creation and business startups?” Butler said. “TechBA is designed to take Mexican companies in different stages. Some already have $10 million in sales, some already have $3 million and some are startups. We work with them and help them enhance their ability to scale and to develop into the North American market. TechBA is probably the first program that is concentrated on wealth creation rather than labor issues.”

Butler said that TechBA chooses the companies and IC² brings the know-how to help “do what we know how to do: create jobs, create companies and create wealth.”

A key asset within IC² that aids in developing the Mexican companies for the global market is the Austin Technology Incubator (ATI). One of the most successful technical business incubators in the United States, ATI has graduated 65 companies that have generated $1.2 billion in revenue.

ATI supports the growth and development of emerging technology companies by providing services, such as strategic advice, access to financing, marketing and public relations support, mentoring and turn-key infrastructure.

ATI also serves as an entrepreneurship learning laboratory for students and faculty. University of Texas students represent business, law, information systems, communication, and computer science disciplines, offering support with product development, business strategy, market research and network administration.

“ATI is a laboratory for the study of capitalism and wealth creation,” Butler said. “When ATI was launched it was all about software. Now we are about wireless and clean energy. We are trying to stay ahead of the curve because we are a university, which means we can experiment. We are not interested in solving a problem that’s already solved.”